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CITY OF PHARR

STRATEGIC PLAN

2022 | 2027

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Mission: To provide the highest level of municipal services every day.
Vision: The City of Pharr will consistently lead the region in municipal excellence, sustainability, and Innovation.
Values: Professionalism in your work and appearance. Respect for yourself, your coworkers, employees, and residents. Integrity in your work and in your life. Discipline in everything you do. Ethics is key to meeting and respecting the taxpayer's expectations and resources.

STRATEGIC OBJECTIVES

Strategic Objectives: Infrastructure, Service Excellence, Quality of Life, City of Pharr Logo, Sound Governance & Fiscal Sustainability, Safe & Secure Community, Economic Vitality.

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SERVICE EXCELLENCE

  1. Support the City’s culture of “Excellence
    Every Day” by providing equitable access
    to efficient, effective, and culturally
    responsive services.
  2. Support a diverse, high-performing, and
    engaged workforce.
  3. Train and develop a skilled and resilient
    workforce.

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INFRASTRUCTURE

  1. Ensure the long-term sustainability and safety of city roadways through proactive maintenance.
  2. Formalize a Stormwater System Maintenance Plan.
  3. Maintain superior water quality rating.
  4. Maintain and improve wastewater system.
  5. Develop and install the citywide
    broadband infrastructure.
  6. Create a maintenance and improvement plan for all city buildings, facilities, and capital equipment (>$100K).

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SAFE & SECURE COMMUNITY

  1. Continue efforts to build trust,
    transparency, and accountability in the
    City’s policing services.
  2. Optimize fire protection services.
  3. Ensure high quality EMS care and services.
  4. Maintain emergency dispatch time for
    Public Safety.
  5. Enhance community preparedness for
    natural disasters and other emergencies.
  6. Promote public safety, animal welfare, and community well-being by effectively enforcing local regulations.

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QUALITY OF LIFE

  1. Enhance recreation and cultural programs, events, and facilities to ensure citizens experience diversity and inclusivity.
  2. Reinforce and expand city beautification programs to improve community appearance.

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SOUND GOVERNANCE & FISCAL SUSTAINABILITY

  1. Maintain the financial stability of the City.
  2. Expand internal controls and receive
    clean opinion from external auditors.
  3. Continue to excel in fiscal transparency.
  4. Support a transparent and inclusive
    government.

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ECONOMIC VITALITY

  1. Develop Pharr as a regional destination to live, work, and play.
  2. Create opportunities that encourage investment in commercial and residential areas.
  3. Increase crossings and revenues from bridge operations.
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PURPOSE OF THE STRATEGIC PLAN

The Strategic Plan is designed to guide the work and future progress of the City of Pharr. The plan articulates the Vision and Mission of the City and establishes a set of Strategic Objectives, Goals, and Action Plans to guide its decision making. Successful implementation will require that each staff member understands their unique role in carrying out specific Strategic Goals and Actions. The Strategic Plan will be updated annually based on the accomplishments of the City and any changes or obstacles that may be encountered. The City of Pharr’s Strategic Plan represents the efforts of many dedicated public servants who are committed to providing exceptional municipal services for the community. By working together, the City’s Strategic Plan will certainly be accomplished because, “We Are Team Pharr!”