MEDIA ADVISORY
Media Contact: Kenia Gomez
Phone: (956) 769-1006
Email: [email protected]

City of Pharr to Host “Fresh on the Border” Press Conference on Thu.,7/9 @ 11 AM

FOR IMMEDIATE RELEASE
WEDNESDAY, JULY 1, 2026

Pharr, Texas – The City of Pharr, in partnership with the Pharr International Bridge and the Greater Pharr Chamber of Commerce, invites members of the media to attend the “Fresh on the Border” Press Conference, celebrating Pharr’s leadership in international trade, fresh produce, and economic development.

The press conference will take place on Thursday, July 9, 2026, at 11:00 AM at Capistrano Freight Logistics LLC (10700 S. Sugar Rd.) in Pharr.

The event will feature distinguished guest speakers, special announcements, and the official unveiling of the 2026 Pharr Avocado Festival entertainment lineup. Join us as community leaders highlight the continued growth of the produce industry and celebrate the partnerships that keep Pharr at the forefront of international trade.

Media are invited to attend and cover the event. Attendees are encouraged to wear a jacket and closed-toe shoes.

DETAILS
WHAT:  “Fresh on the Border” Press Conference
WHEN: Thursday, July 9, 2026, at 11 AM
WHERE: Capistrano Freight Logistics LLC (10700 S. Sugar Rd., Pharr, TX 78577.