Chris Young, Taylor Swift Tribute Band Among Performers Announced at Pharr’s Avocado Festival 2024 Press Conference
FOR IMMEDIATE RELEASE
THURSDAY, SEPTEMBER 5, 2024
Pharr, Texas – The City of Pharr, in collaboration with the Greater Pharr Chamber of Commerce, Pharr Economic Development Corporation (EDC), city leaders, and superintendents from local school districts, held a press conference today to announce the much-anticipated details of the upcoming Avocado Festival 2024.
This signature event, set to take place on Saturday, October 12, 2024, from 2 PM to 11 PM in Downtown Pharr, promises to be a day filled with fun, food, and entertainment for all ages.
During the press conference, city officials revealed a stellar musical lineup that includes performances by Trey Gonzalez, Mesteño, Red – Taylor Swift Tribute, La Casetera, and this year’s headliner, country music star Chris Young! Attendees can also look forward to browsing through over 100 food and market vendors from Pharr and across the state, showcasing the best of what the region has to offer.
In addition to the exciting performances and vendor offerings, this year’s festival will feature a variety of carnival rides, contests such as the guacamole contest and avocado costume contest, and an exciting car show.
Last year, the Avocado Festival attracted a crowd of 7,000 people, and this year, organizers expect the event to be even bigger and better! Admission is FREE before 5 PM, so be sure to arrive early to enjoy all the festivities.
The community and media are invited to attend Avocado Festival 2024. The event is set to take place on Saturday, October 12, 2024, from 2 PM to 11 PM in Downtown Pharr.
The press conference can be viewed in its entirety here.
About Avocado Festival: The Avocado Festival is the signature event of the City of Pharr, first launched in 2023. This annual celebration honors the beloved avocado, a fruit that plays a significant role not only in Pharr but across the entire nation. The Pharr International Bridge is responsible for crossing 80 percent of the nation’s avocados, contributing to $50 billion in trade annually. The festival is a way to celebrate this vital industry while bringing the community together for a day of fun, education, and delicious food.
The Board of Commissioners of the City of Pharr met for a regular meeting on Tuesday, September 3, 2024, and considered an agenda that included the following highlights:
City Proclaims September 17th as “National Voter Registration Day”
The Pharr City Commission approved a proclamation declaring September 17, 2024, as “National Voter Registration Day,” a day dedicated to promoting civic unity and encouraging voter participation. This nonpartisan civic holiday aims to educate Americans about the voter registration process, election reminders, mail-in ballots, and early voting options. Since its inception, more than 5 million people across all 50 states have registered to vote on this day, including 1.5 million in 2020. The proclamation also highlights the importance of civic education for students in PSJA ISD, ensuring that young people understand the voting process and develop a sense of civic responsibility. Mr. Rey Perez, a teacher at PSJA ISD, along with student representatives from the student council and other organizations, and Dr. Alejandro Elias, Superintendent of Schools for PSJA ISD, were present to accept the proclamation.”Thank you for having us here today,” said Dr. Elias. “This proclamation means a lot to PSJA ISD as we continue to educate our students about the importance of voting. It’s crucial for everyone to learn at a young age that their voice counts,” he added. By participating in National Voter Registration Day, the City of Pharr emphasizes the shared rights and responsibilities of democracy, urging everyone to engage in the electoral process.
Pharr Appoints New Assistant City Clerk
The Pharr City Commission approved the appointment of Alessandra Garcia as the city’s new Assistant City Clerk. Congratulations and welcome to the City of Pharr Family!
City Recognizes September 11th as “Honoring and Remembering the 23rd Anniversary of September 11th at PSJA ISD”
The Pharr City Commission approved a proclamation recognizing September 11, 2024, as “Honoring and Remembering the 23rd Anniversary of September 11th at PSJA ISD.” This proclamation not only commemorates the nearly 3,000 lives tragically lost in the 2001 terrorist attacks but also emphasizes the enduring significance of this event for our nation. The proclamation highlights how the attacks, which struck at the heart of American institutions and values, unified the country in an unprecedented display of resilience and resolve. By observing this day, PSJA ISD students are encouraged to reflect on this pivotal moment in history, recognizing its profound impact on our nation’s identity and the importance of upholding the principles of freedom and unity. The City of Pharr, alongside PSJA ISD, honors not only the national heroes but also local individuals who have contributed to the community, ensuring that the memory of September 11th remains a guiding light for future generations.
City Adopts Community Revitalization Plan for Lakeview Villas
The Pharr City Commission approved Resolution No. R-2024-49, establishing a community revitalization plan for the area surrounding the Lakeview Villas Apartments, an affordable housing development. This plan aims to enhance the neighborhood, improve quality of life, and support sustainable growth in the community.
Pharr Appoints Stakeholder Group for Comprehensive Plan Update
The Pharr City Commission approved a resolution to appoint a stakeholder group for the update of the City’s Comprehensive Plan. The City has contracted Quantum Consultants to oversee and prepare the plan’s update, and the newly appointed group will serve without compensation at the discretion of the City Commission. The group includes Commissioner Michael Pacheco, Commissioner Roberto “Bobby” Carrillo, Danny Wylie, Ramiro Gutierrez, Romeo Cantu, Marty Moore, Rafael Munguia, Danny Smith, and Rene Cantu, all of whom have volunteered to contribute to this important initiative.
Featured Events
9/11 Remembrance – Wednesday, September 11, 2024, at 9 AM
Avocado Festival- Saturday, October 12, 2024, Starting at 2 PM
SAVE THE DATE! 10.12.24
The biggest RGV festival of the year is approaching this fall & you won’t want to miss it.
Stay tuned as we roll out exciting surprises, artist lineup, event announcements & much more. City of Pharr’s Avocado Festival 2024 with collaborating partners Greater Pharr Chamber of Commerce & Pharr Economic Development Corporation!
NEW TIME – Pharr to Unveil Avocado Festival 2024 Musical Lineup, Thrilling Surprises at Press Conference on Wed., 9/4 @ 11:30 AM
FOR IMMEDIATE RELEASE
THURSDAY, AUGUST 29, 2024
Pharr, Texas – The City of Pharr, Greater Pharr Chamber of Commerce, and Pharr Economic Development Corporation are excited to share more details about Avocado Festival 2024!
Be there as we unveil announcements such as this year’s highly anticipated artist lineup, event activities, thrilling surprises, and more!
Mark your calendars for the Avocado Festival 2024 Press Conference taking place Wednesday, September 4, 2024, at Pharr ONE (1121 E. Nolana Loop) beginning at a NEW TIME, 11:30 AM.
Fresh avocados are vital to Pharr, playing a key role at the Pharr International Bridge, which serves as a major hub for distributing avocados and other fresh fruits and vegetables across the Rio Grande Valley and the entire nation. Avocado Festival 2024 will honor this contribution, celebrating the city’s integral part in nourishing communities far and wide.
Media is invited to attend.
DETAILS
WHAT: Avocado Festival 2024 Press Conference
WHEN: Wednesday, September 4, 2024 @ 11:30 AM
WHERE: Pharr ONE (1121 E. Nolana Loop, Pharr, TX 78577)
Media Contact: Yuri Gonzalez
Phone: (956) 310-2139
Email: [email protected]
City of Pharr Hosts Critical Water Symposium Led by Chairman Terry Canales
FOR IMMEDIATE RELEASE
THURSDAY, AUGUST 22, 2024
Pharr, Texas – The City of Pharr proudly hosted the Deep South Texas State of Water Symposium, an essential gathering organized by Chairman and State Representative Terry Canales, with support from Finance Vice-Chairman Senator Juan “Chuy” Hinojosa, and the Texas Water Foundation. This pivotal event brought together key leaders and experts from across the region and state to address the pressing water issues facing the Rio Grande Valley.
Water management has become a critical concern, impacting the region’s economy, public health, and future growth. This symposium served as a platform for stakeholders to discuss water conservation strategies and sustainable initiatives, ensuring a resilient future for the Valley.
“Water is a fluid subject, no pun intended, it moves quickly and it’s moving quickly and we’re running out of it quickly and so it’s important to have all these people at the table when we’re looking for long-term solutions for the future,” said Chairman Canales.
Pharr Mayor Ambrosio Hernandez, M.D. expressed gratitude to Chairman Canales for spearheading this effort, emphasizing the importance of collaborating on solutions ahead of the upcoming legislative session.
“We are deeply grateful to Chairman Canales for organizing this crucial symposium,” said Mayor Hernandez. “These discussions are vital to safeguarding the future of our region’s water resources,” he added.
The event featured panels, Q&As, and updates from agencies and municipalities. The City of Pharr is grateful to all participants and attendees for working together to discuss viable water solutions for the future.
Key attendees included Congressman Vicente Gonzalez, Congresswoman Monica De La Cruz, and Senator Morgan LaMantia, who provided insights on state and federal initiatives.
The City of Pharr remains committed to working alongside these leaders to secure the region’s water future for generations to come.
MEDIA ADVISORY
Media Contact: Yuri Gonzalez
Phone: (956) 310-2139
Email: [email protected]
Pharr to Unveil Avocado Festival 2024 Musical Lineup, Thrilling Surprises at Press Conference on Wed., 9/4 @ 2 PM
FOR IMMEDIATE RELEASE
THURSDAY, AUGUST 22, 2024
Pharr, Texas – The City of Pharr, Greater Pharr Chamber of Commerce, and Pharr Economic Development Corporation are excited to share more details about Avocado Festival 2024!
Be there as we unveil announcements such as this year’s highly anticipated artist lineup, event activities, thrilling surprises, and more!
Mark your calendars for the Avocado Festival 2024 Press Conference taking place Wednesday, September 4, 2024, at Pharr ONE (1121 E. Nolana Loop) beginning at 2 PM.
Fresh avocados are vital to Pharr, playing a key role at the Pharr International Bridge, which serves as a major hub for distributing avocados and other fresh fruits and vegetables across the Rio Grande Valley and the entire nation. Avocado Festival 2024 will honor this contribution, celebrating the city’s integral part in nourishing communities far and wide.
Media is invited to attend.
DETAILS
WHAT: Avocado Festival 2024 Press Conference
WHEN: Wednesday, September 4, 2024 @ 2 PM
WHERE: Pharr ONE (1121 E. Nolana Loop, Pharr, TX 78577)
10.12.24
