Office of Strategic Excellence
City News
Welcome to the official homepage of the Office of Strategic Excellence. Our team is passionate about enhancing the quality of life in our community through effective planning, continuous improvement, and innovative solutions. We are here to support you, drive the city’s growth, and work hand-in-hand with you to shape a brighter, more sustainable future.
Our Mission
Our mission is to drive innovation, efficiency, and continuous improvement across all city operations. Through data-driven decision-making, performance measurement, and strategic planning, we empower departments to optimize resources, enhance service delivery, and achieve measurable results.
Our Goals
- Optimize organizational efficiency and effectiveness – Streamline processes, improve operational transparency, and implement data-driven decision-making to enhance service delivery and maximize resources.
- Foster a culture of innovation and continuous improvement – Encourage forward-thinking solutions, integrate emerging technologies, and refine policies and practices to drive sustainable progress.
- Maintain the highest level of excellence – Commit to high-quality service, professional development, and accountability to ensure long-term success and community trust.
- Strengthen community engagement and responsiveness – Actively listen to residents, collaborate with stakeholders, and implement initiatives that reflect the needs and aspirations of the community.
Contact
Office of Strategic Excellence
City Hall
118 S Cage Blvd,
Pharr, TX 78577
(956) 402-4000
Hours of Operations
Mon – Fri: 8 AM – 5 PM
Sat – Sun: Closed

Keyla Jalife
Office of Strategic Excellence Director
Message to the Community
Citizens of Pharr,
At the Office of Strategic Excellence, our mission is to build a stronger, smarter, and more connected Pharr. Through innovation, efficiency, and strategic planning, we strive to ensure every initiative and decision reflects the best interests of our residents.
Your trust, engagement, and support are the driving forces behind our success. Together, we are shaping a future defined by opportunity, collaboration, and excellence—one that will benefit generations to come.
Thank you for being an essential part of Pharr’s continued growth and success.